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OneTeam Partners Announces Sale of RedBird Capital Stake to HPS, Atlantic Park and Morgan Stanley, Recapitalizing the Premier Athlete Licensing and Marketing Company

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OneTeam Partners is a one-of-a-kind solution helping athletes maximize the value of their name, image, and likeness rights. OneTeam specializes in group licensing, marketing, media, and investing.

Through partnerships with Players Associations, OneTeam’s mission is to transform the way all athletes participate in business by putting them squarely at the center of the commercial ecosystem.

OUR PARTNERS

 • Group Licensing • Group Licensing • Group Licensing •Group Licensing • Group Licensing • Group Licensing • Group Licensing •Group Licensing • Group Licensing • Group Licensing

OneTeam is the only company in sports that specializes in the collective licensing rights of athletes, from professional to collegiate. Representing group rights across professional football, basketball, baseball, soccer, rugby and all college sports, OneTeam works to maximize the value of athlete name, image and likeness across digital games, trading cards, apparel, merchandise, and more.

 • Marketing • Marketing • Marketing • Marketing • Marketing • Marketing • Marketing • Marketing • Marketing • Marketing

OneTeam develops authentic relationships between athletes and brands and delivers integrated, turnkey solutions across sponsorship, athlete marketing, content, and digital marketing.

 • Media • Media • Media • Media • Media • Media • Media • Media • Media • Media • Media • Media • Media • Media • Media • Media • Media • Media • Media • Media

OneTeam serves as a one-stop production partner for brands, licensees, players associations, and our athlete partners, creating sports-lifestyle content that amplifies authentic athlete interests and passions – from gaming to cooking, and everything in between.

 • Investing • Investing • Investing • Investing • Investing • Investing • Investing • Investing • Investing • Investing • Investing • Investing

OneTeam leverages the influence and strategic value of athletes to drive deal flow and secure placement on highly coveted cap tables.

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